Eintracht Braunschweig 2025/2026 Home Shirt

EINTRACHT BRAUNSCHWEIG - HOME SHIRT 2025/2026

Eintracht Braunschweig were founded on 15 December 1895 and are one of German football's oldest institutions, based in the city of Braunschweig in Lower Saxony. Known as Die Löwen (The Lions), they have called the Eintracht-Stadion home since 1923. The club hold a unique place in the game's history: in 1973 they became the first side in the Bundesliga to carry a sponsor's logo on their shirt, the famous Jägermeister stag, a move that changed football commerce forever. They were also crowned German champions in 1966/1967.

The 2025/2026 campaign, during which this celebratory home shirt was worn, marked the club's 130th anniversary, and the yellow and blue kit carried special detailing to mark the milestone. On the pitch it was a season of struggle in the 2. Bundesliga. Heiner Backhaus began the year in the dugout but was dismissed in March 2026, with Lars Kornetka stepping in to steer the club to safety. Braunschweig finished 15th of 18, level on 37 points with the sides below them and surviving only on goal difference after a nerve-shredding run-in.

There was drama in the cup, too. In the first round of the DFB-Pokal, Braunschweig went toe to toe with holders VfB Stuttgart, a top-flight giant, and drew 4-4 after extra time. The tie went to a marathon penalty shootout, which Stuttgart edged 8-7, ending the Lions' cup adventure at the very first hurdle in the cruellest fashion.

Goals were hard to come by all season, with the side managing just 36 in the league. Mehmet Aydin and Erencan Yardımcı led the way as joint top scorers on five apiece, while Christian Conteh weighed in with four. It was a campaign defined by grit rather than glory, the sort of hard-fought survival story that lives long in the memory of those who lived through it.

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